Tuesday, January 11, 2011

Adobe and Stock Vectors

There are many new companies who fail to become a prominent stock agencies. There are not without reasons why they fail. They do not have technology, marketing, commitment, and people. And to cut it short, they simply don't have the money to do it.

Apple is great. Steve Job is one in a billion. Just look at Apple, they are not just a computer or mobile manufacturers. They make money from various type of businesses. They sell music, games, and softwares as well. They don't develop games and software applications themselves, they let people like us to do it. They take royalties from iPhone App Stores and Mac App Stores. This is exactly the same scenario as what we have at ShutterstockIStockPhotoFotoliaDreamstime, and GraphicRiver.

Now why Adobe don't want to do this type of business? Why Adobe don't want to become a stock agencies for vector and photo? They have the money and already have the brand name. If Adobe cannot do it, no one else can. The market for stock vectors and agencies is still very big. Simply ask any of your friends who are a graphic designers about Shutterstock and IStockPhoto, they probably have not heard about them. This is not a saturated market.

Adobe is the most well known graphic technology in the world. I suggest Adobe to have a store for contributors like us to submit our vectors and photos there. Is just easy for them to market this. Can you imagine for every Adobe Illustrator and Adobe Photoshops that we are using will have a small button on top of the tool bar that says "Sell this artwork?".

I truly believe Adobe can takeover the whole market of stock agencies easily. The world is changing. If Adobe just want to brand themselves as a Software Companies forever, then I must say they are retro.

Adobe, please become our stock agencies.

I have write an enhancement request to Adobe at http://www.adobe.com/bin/webfeedback.cgi to suggest them to become a stock agencies for us. Below is how it sounds like.

Hello Adobe, 
I have a suggestion. Can you please become a stock agency like IStockPhoto.com, Shutterstock.com, or Fotolia.com?
I have write a blog entry about this at http://sellingvector.blogspot.com/2011/01/adobe-and-stock-vectors.html to request Adobe to become a Stock Agency.
Hope you will consider my suggestion.

If you want Adobe to become a stock agency, please write a suggestion to them as well :)

Thanks.